Branding – Rivalogic

// Branding

More than just a Visual Experience

Rivalogic’s 360-degree, integrated brand building expertise is a powerful blend of conventional and digital solutions that helps brands reinvent themselves and adapt to trending technologies and fast changing marketing paradigms.
We use semiotics and ethnography to understand consumers and categories and define brands.

Brand Strategy

Strategic Insights
Brand
Positioning
Brand Architecture
Brand Positioning
Brand Promises
Brand Personality
Brand DNA
Mission & Vision Statements
Values
Brand Culture

Brand Collaterals

Business & Office Stationery
Marketing Collaterals
Training Materials
User Guides
Case Studies
White Papers
Presentation templates
Annual Reports
Pitch Decks
Infographics

Brand identity

Brand Naming
Logo Design
Tagline
Icon Design
Brand Color
Typography
Visual Language
Brand Imagery
Brand Mascots
Brand Manual
Coffee Table book
Digital Standards
Identity Guidelines
Collateral Standards

Packaging/ Retail Design

Packaging design
brand naming
product brand architecture
brand nomenclature
Mall Experience
Retail Experience
Brand Interaction

Space Branding

Workplace branding
Office External Branding
Factory Branding
Franchise Store branding
Flagship Store branding
In-Store branding
Retail Outlets
Signages
Sonic branding
Fleet branding

Public Relations

Media Planning
Media Buying
Production
Product Launches
Brand Launches
Integrated Marketing Consultancy
Merchandise Concepts
Channel Promotions

Brand Audits

Strategic Branding Workshops conducted with internal stakeholders
Brand audit Conducted before and after the branding process to determine the efficacy of the brand development & conformity to brand guidelines